I love the weird time between Star Wars: A New Hope and The Empire Strikes Back. Everything Star Wars was so up in the air. What adventures could our friends go on next? The was barely any expanded universe to fall back on for ideas.
This phone line with pre-recorded messages from the stars of Star Wars (in character!) was for Bantha Tracks subscribers (the original Star Wars fan club newsletter) to help get fans excited for the next movie in the Star Wars series, The Empire Strikes Back. It almost boggles the mind to think that they felt they had to get people invested in going to the Star Wars sequel. After all, A New Hope basically invented the summer blockbuster you’d have thought that interest would have already been pretty high for the sequel.
Thanks to: The Retroist