There were a very few public service ads in the 80s that I found incredibly memorable and dare I say, useful and one of those ad campaigns was Louie the Lightning Bug. Louie ruled the airwaves in between cartoons and his helpful jingles helped me from most likely electrocuting myself. In other words, Louie the Lightning Bug rules.
I had always (dimly) thought that Louie was a Wisconsin phenomena, but it turns out that Louie the Lightning Bug was seen all over the place. It was an ad campaign that local power companies could buy into. Hopefully you have fond memories of him like I do. Here’s a few commercials I found on YouTube that I could post here:
Louie’s Christmas Commercial
This is perhaps Louie’s greatest commercial due to that damned catchy song. I know now that I should always play it safe around electricty, especially during Christmas.
Here Louie teaches us to stay away from power lines. Not downed ones, but the regular kind. I took Louie’s message to heart and decided not to climb any trees ever or fly kites, just in case. To be even more safe, I decided to curtail any physical activity outside whatsoever.
Louie is still around and if you run a power company or are rich, you could contact the creators of Louie the Lightning Bug and get this completely rad ass Louie costume:
Or even a parade balloon:
That’s got to be the coolest thing ever.